A few months ago, although it feels like yesterday, Charlene, Chanene and I decided to organise an event that was the type of event that we, as moms of girls, would actually want to attend. We wanted it to be focused on us as mothers, and our girls too. We also wanted to learn, discover and explore the market specifically targeting little girls between the ages of 5 and 10 years old. The #GirlMomsMeetUp was formed! You can read more about how this whole concept came about here.
Who Was There?
We put a lot of thought into who we invited to join us on the day. We wanted it to be meaningful to the blogger, and to the brands and sponsors. It was not a ticket system, or a first-come-first-served scenario. It was important to us that the other bloggers who attended were credible to the concept of the day, in other words they had daughter(s) in the correct age group, and would be prepared to promote the products that were being showcased as well.
Besides myself, Charlene and Chanene, the other mommy bloggers who attended with their daughters were:
- Sharon from The Blessed Barrenness
- Marishka from Mom Just Saying & Muppie Lounge
- Cherrale from My Daily Cake
- Jacqui from One Messy Mama
- Nadia from The Non Adventures of a SAHM
Thanks again ladies for coming to our event and contributing to the success of such an awesome day!
This was our first time organising an event – ever! We had no clue as to how much time it would take, the interest it would generate, and the response from brands and sponsors. At times it felt completely overwhelming, but at the same time exhilarating, exciting, purposeful and important.
The Pre-Event at Toy Kingdom
You will have seen the pre-event we had at Toy Kingdom at the East Rand Mall. That was just a taster for the main event. Our girls were so super spoilt that day, I have to admit I was slightly worried that the main event wouldn’t live up to it.
But it did!
It actually started the day before. Charlene, Chanene and I, and all our kids, convened at Chanene’s house to start packing the goodie bags. It was insane! There was so much stuff that at one point it felt like we were some kind of assembly line, packing, packing, packing.
All along we had tried to personalise the gifts to each blogger and their daughters. Being able to personalise gifts always makes the recipient appreciate the thought that went into the gift. This did, however, make packing the goodie bags just that little bit more complicated! lol
I know a lot of people have seen all the amazing stuff we got from brands and sponsors, but that was never the purpose of the day. It was about, “What is actually out there?”, and “What don’t we know about?”. We really wanted to explore the market and uncover hidden gems that related to us and that we connected with.
And wow! Did we do this and more!!
The Venue: Kiddilicious!
When we were considering venue’s for the day we had a list of requirements that the venue needed to fit:
- safe and secure play area for the girls
- childminders / playground attendants so that us moms could also relax and enjoy the day
- We wanted to find a ‘new’ venue, a fresh family centered place that would also ‘get’ what we were trying to do.
Then Chanene ‘discovered’ Kiddilicious! They more than exceeded our expectations! I can’t even begin to rave about them enough.
If you are looking for the perfect family venue, that caters for everyone, Kiddilicious is the place to go. They even have a private party venue for hire as well which was perfect for our kids activity by the Young Engineers.
Highlights for the Girls
Girls can be anything they want to be! Raising strong girls in a modern world is my aim, and I was so excited when the Young Engineers asked to be part of our day!
Who are they? Well this is what they say about themselves:
Our unique edutainment programs provide theoretical knowledge and practical implementation in Science, Technology, Engineering and Mathematics (STEM) basics. Young Engineers provide an engaging, hands-on learning platform. The educational goals are achieved by using LEGO® and K’nex® assembly kits uniquely designed by our staff, demonstrating the scientific principles in a fun and accessible fashion; combining experiments that form scientific intuition with stories that capture the imagination.
They came to Kiddilicious and brought with them Lego kits for each child to use. Under their guidance, each of our girls built their own washing machine that actually worked! To test it out they put a piece of wet cotton wool in the ‘washing machine’ that they built and it actually spun around using a battery-powered motor! I was so impressed.
At one point I went to check on my girls and I could tell that my 5-year-old was getting a little frustrated, but I left her to carry on instead of helping her too much, and she did it! She was so proud of herself and I was so proud of all the girls! Young Engineers really were the highlight of the day for the girls. They loved it.
I also love the fact that they offer their programme as a birthday party activity so if you are stuck for an idea of what to do to keep your kids busy at the next birthday party, you should definitely give Young Engineers a call.
Keeping in the theme of Science and Engineering, each of the girls got sent an educational activity kit from the lovely people from Tower Kids. They have a Little Scientist range and they could either make their own Magic Snow, or make their own Liquid Pearls. I love the concept of these kind of edutainment products. It’s a great idea as a gift for kids, and at around R90.00 a kit only they are affordable as well. They are available from a range of stores including Game and Takealot. They come with everything you need for your little scientist to carry out their own experiment.
The lovely people from Prima Toys actually came to the event to showcase for us some of their products that are specifically for girls between 5 and 10 years old. It was so nice having them there. The highlights for me were the LOL Board Game, and the Fingerlings. My girls, especially my eldest, are obsessed with LOLs at the moment.
It was interesting to have the discussion as moms with the Prima Toys representatives about the fact that kids in a modern world are really looking for more from their toys. It’s not enough to have something that really only has one function. Now they expect their toys to have multiple functions or features. The toys they showed us really did live up to these high standards.
Another range that really impressed us were the Baby Love dolls. The Baby Tasha doll can say 50 different Afrikaans phrases, the Baby Thando doll speaks 25 phrases in English and 25 phrases in Zulu, and the Baby Bella doll has 50 English phrases to say. How cute is that?
There were also the Little Live Pets range which I think we all know about already but it was cute to have them presented to us.
Each of our girls were also gifted with Shopkins! Their new Cutie Cars range is in stores already.
Thanks again Prima Toys.
The team at Clover NutriKids sent us an awesome range of products for the girls, including boxes of juice, boxes of milk, yoghurts, and even a cool apron! Thank you so much!
If you want to check out more of all the goodies that the girls got you can follow check out the @GirlMomsMeetup account on Instagram, and follow the #girlmomsmeetup hashtag where the bloggers have been tagging all the products we were gifted from our amazing sponsors. They really contributed to making the day a success in their own individual ways.
Highlight For The Moms and Spoils!
When we were planning the day, we didn’t just want it to be about the girls. Whilst we are mommy bloggers, we’re also moms. We wanted to have something for ourselves too!
Here are some of the products that stood out to me:
Tall Trees are a profiling organisation who have just launched their new Kids Profile Test which is aimed at helping parents to understand their child better. I have completed the profile test online with the voucher they supplied us with. I didn’t learn anything about my child that I didn’t already know, but it did give me to opportunity to see it all in black and white, and it has helped me to understand her a bit better. It was actually very interesting and I would strongly recommend that you try it out.
The whole experience is done online. I liked the fact that it gave you the opportunity for four people to contribute to the test, the child themself, and then three other adults who you nominate yourself. It takes about half an hour for each person to complete the test, and your results are available instantly.
Thank you Tall Trees, I am so glad I did the Kids Profile Test. This was another experience that perfectly suited the purpose of the day.
Marishka gifted us all with #girlmomsmeetup bags which we used to pack some of the goodies in. Thanks Maris. You know I am a dedicated Muppie Lounge fan forever! These ‘Bags For Life’ are the perfect size to use every day for all those extra things moms have to cart around for our families.
The lovely ladies from Alexa Lily sent us each a classy and stylish notebook, the perfect size to fit in your handbag. You can see it in the picture in the top left. It’s so cute. Thank you Alexa Lily. These are perfect for us mommy bloggers who always get blog post ideas at random times and can never find somewhere to make a note before the thought is gone again! The mom brain is real!
One of the personalized items we all received was a coffee mug from MugLoveSA! I am a hardcore Coffee Mom, so to have my blog name put on a coffee mug literally makes my day every morning! You need to check them out on Instagram to see the amazing range of products they offer. It’s not just coffee mugs!
MNI presented us with their new Neuro Vance syrup. This is a product that is used to help optimise concentration, brain function and calmness in kids. For a full review of how this product actually helped, check out this post by Mom Just Saying.
I just want to say a HUGE thank you to all the sponsors and brands who supported our vision, got on board with us, and contributed the success of the event. You will never know how much we appreciate it.
I also really hope that our followers and supporters discovered some new and exciting places to go, things to do and brands to try out. After all, that is the whole purpose of the #GirlMomsMeetUp.
There will be future events to come with the same theme applied. As mommy bloggers and moms of girls we are committed to exploring all the products, opportunities and experiences out there for our daughters, and ourselves as mothers.